Cottage to the camera!

Cottage to the camera!

Recently, a news show that the large scale of the Branch is to enter the field of digital camera chips! Media have exclaimed:

This is of course the people extended a warm welcome, because we believe that the "cottage camera" and "cottage phone", much cheaper, or even someone has begun to look forward to more than 1,000 yuan of the SLR is available, Oh.

Camera boss and now this is the attitude » At least on the surface, it is quite dismissive. Look at the veteran of these media interviews, Canon, Fuji, Nikon those who head to the cottage is not aware of the camera, is "not afraid" and an indifferent look. In their eyes, cameras, but a high-tech things, what the camera, ccd, the image processing unit, are professional不得了things, you can produce the Bureau of these? » Or that you produce those things that we can compete? »

If the current mainstream camera makers really think so, then it wrong. It seems that the Lao Mao, the Bureau of these manufacturers will eventually become a low-end market in the nightmare.

China is now the camera but why do foreign products » The main reason is that no master core technologies, such as the Patriot also has the Lenovo, are not core technology, whether it is ccd or image processor, or the camera, or are "used", said White told his - Assembly plants or even "OEM plant" almost. Because of the lack of core technologies, so in the development of high-speed digital camera, on the inevitable backward.

However, now the Division of the hand, the situation is totally changed. Of the Branch is the real high-tech companies, IC chip designers, the production of its mobile phone chips and programmes, has adopted numerous formal and "cottage" manufacturers, step by step Gongchengluede, remodeling of the Chinese mobile phone glory. This also fully proved the strength of the Bureau of technology and market capacity.

With the cameras of the Domestic Branch, after a brief on the matter. Phone and do the same, the Branch to provide a high level of integration of the camera core module, other manufacturers responsible for the assembly and form factor, large quantities As a result of the cottage would出炉the phone.

That guaranteed quality? » Performance than the Canon, Nikon these giant? »

With the Bureau of the technology and quality management system, I think certainly the quality is guaranteed, the foreign Mozhun still camera than a low failure rate? Of them, in the field of high-end even sure there will be some big gaps, but the general public, "cottage camera," we can certainly meet the needs.为什么» Because the general public, on the occasion, the camera is day-to-day, playing the occasional Paizhao this, just a 1/2.5-5 million pixels around the ccd, an ordinary lens (Phoenix, can provide gull), Coupled with the processor and motherboard can get, and to integrate these is not difficult. In fact, the camera phone module to do the time, the Bureau does not have the capacity to such a right » Now needs to be done, but much more professional.

With the Bureau of the chip, there will be a soul of China-made camera; cottage and then with the low-cost, Tianmaxingkong the creativity, will sweep in the low-end, a fighter in the camera!

Of course, in the process to benefit the most is the ordinary people, Meizhun By that time, you just spent San Sibai yuan can buy a 600-megapixel camera has high-quality.